Own Label (Lifestyle)

Own Label (Lifestyle)

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Market Insight

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Lifestyle Own Label offers

a comprehensive range of top selling products

Market share for Own Label is increasing

because the quality of these products has got better and shoppers now trust these brands and repeat purchase

Permanent price mark

packs offer shoppers confidence

Premium Own Label is growing in value by 13% year on year Kantar 2016

New Premium Best-one Inspired Range available Summer 2017

Typically 30% or more

guaranteed margins from Best-one Own Label products

Own Label Total Share in the Grocery Market

is 51.8% of all UK spend (£92 Billion) IRI 2016

Category Info

All Lifestyle Own Label products

are quality tested ongoing to the highest standards

Lifestyle Own Label does not compromise on quality

and offers competitive price marks to attract shoppers to your store

Standard Own Label

is 35.6% of all Grocery in Grocery Multiples Nielsen 2016

Complements brand leaders and will reduce your stock holding

in most cases all you need is the brand and Lifestyle Own Label

Lifestyle Own Label offers

bright, modern, clearly labelled packaging for good stand out visibility

Own Label is often particularly strong in Fresh & Ambient Food categories.

Own Label has a larger share than Branded products e.g. Own Label Pasta has a 64% value share of the category Nielsen 2016